David Vogel is a video marketing strategist who helps businesses leverage the power of video to help them grow their businesses. His 100% remote video production solution allows businesses to create professional video content without the complexity or expense of an in-person video crew.
You know customer video testimonials build trust. You’ve probably even thought, “We should really get some on our website.”
But then comes the reality:
So you end up doing nothing…
Or worse, you try to DIY.
This post is your antidote to all that.
We’ll walk you through:
Let’s turn your best customers into your best salespeople.
Stats are great, but let’s get real.
When a prospect hears you talk about how great your service is, they tune out. But when they see a real customer telling their story, something shifts.
Bottom line: video testimonials build trust faster than any other type of content. But only if they’re done right.
Unfortunately, most aren’t.
Let’s talk about the elephant in the room: DIY testimonials.
You hop on Zoom with a customer. Hit record. Maybe ask a few questions. Download the raw file. And… then what?
It’s too long.
The lighting is bad.
The customer is awkward.
The audio is echoey.
The story goes nowhere.
And there’s no time to fix it.
Worse, you post it anyway because “it’s better than nothing.”
But here’s the truth:
A bad video testimonial is worse than no testimonial at all.
DIY might feel “free,” but it’s actually expensive in lost credibility, wasted time, and missed conversions.
Okay, so DIY is out.
What about hiring a professional video crew?
That’s a step up, but it brings a whole new set of problems.
And remember: you’re not just trying to make a video. You’re trying to make a video that drives sales.
Most production companies focus on output, not outcomes. They’ll give you a beautiful video but no guidance on how to use it.
Here’s the truth no one talks about.
You’re asking your customer to give up their most valuable asset: their time.
That’s the real challenge.
If the process isn’t quick, simple, and enjoyable, they won’t do it.
And even if they do agree, a slow or sloppy experience reflects poorly on you.
That’s why whatever solution you choose must:
If your customers are your best salespeople, don’t send them into the spotlight unprepared.
So what’s the smart way to do this?
Here’s the 5-step process we’ve perfected at Remote Video Testimonials and how you can apply it to your business.
Not every customer should be in front of the camera. Choose ones who:
A great testimonial doesn’t just say “we love this company.” It tells a story your next customer sees themselves in.
Most people hesitate to ask because it feels awkward. Here’s how to make it a no-brainer.
Keep your ask:
If you’re offering a done-for-you process like RVT does, emphasize that it will take just 20 minutes of their time, and they’ll be guided the whole way.
This is where 90% of testimonials fail.
Don’t wing it.
Don’t ask generic things like “What do you think of our company?”
Use a story framework:
These open-ended prompts create emotion, clarity, and credibility.
If you want happy customers to participate, eliminate every barrier.
At RVT, here’s how we do it:
It’s polished. It’s professional. It’s easy.
Unedited footage is like raw ingredients. It won’t wow anyone.
Your edit should:
A great testimonial should feel like a case study with emotion.
We created RVT for one reason: to give businesses a better way to get high-impact video testimonials
With RVT, you get:
And more importantly:
You get videos that actually drive sales.
Just ask our clients:
And more importantly:
You get videos that actually drive sales.
Just ask our clients:
You already have success stories.
You already have happy clients.
You just need a way to turn those stories into persuasive, professional, scalable assets that convert.
Don’t let bad production kill credibility.
Don’t let clunky processes scare customers away.
And don’t let your team waste time figuring it all out.
Let’s make your best customers your best salespeople on video.
👉 Book a free strategy call to see how Remote Video Testimonials can deliver powerful, polished, done-for-you customer stories in just 10 days.
At Remote Video Testimonials, we have developed a fast, easy, and affordable way to get professional-quality customer video testimonials without the hassle or expense of an in-person video production crew. With our 100% remote video production process and our interview-based approach, our virtual video crew can shoot video testimonials anywhere in the country in just 30 minutes. If you would like to learn more about Remote Video Testimonials, please call (914) 677-2588 or email david@remotevideo.wp59.qa.internal.searchatlas.com
